Monday, December 30, 2013

Tracking - Labels over images

A few months ago I got on-board this already-started project. The Ecuadorian secretary of industries & productivity (MIPRO) requested a TV commercial where all items inside this house were labeled according to the "INEN standard". So EVERY product that is manufactured or imported to Ecuador is registered under a specific code determined by INEN.

On this case I used a lot of reference points as tracking points, every label is at a different position and depth. On a couple of labels I had to move the "tracking Null object" frame by frame even though the camera movement was very smooth.

Sunday, December 29, 2013

Brazil 2014 FIFA World Cup TV Spot

The Ecuadorian financial institution known as CACPECO launched their latest savings-investment campaign in late 2013. "Ahorro Inversión" was targeting the 2014 FIFA World Cup (to be held in Brazil) and that means: most of the country. Ecuadorians are such big soccer fans, that most institutions, financial or not, like to offer LCD TVs in exchange of their products/services.

The first 15 seconds were shot on location, the rest was shot on green-screen. So, my job was to put on screen all the products the financial institution was giving away as part of their deal. I had to sync all of it with the voice-over. Now the fun part was working on the green-screen footage. After dealing with the yellow jersey and masking the feet on a couple of shots, the job was done!


All designs were developed by a designer and then passed on to me. I take credit for the green-screen & compositing stuff.

Sunday, December 22, 2013

Color Correction

This was the first color correction job that I had and also very important. This video was released on several huge-LCD screen around Quito (maybe other cities too). Behind the scenes images are black&white, so there is not much to say about it. The real deal relied on the color-images. Models were dancing in front of LCD screens, which caused a lot of moire-effect noise (see still images), so getting rid of it was a bit of a challenge.




The important thing was to match the skin color on every scene. Then I was able to remove specific colors from the overall image. There is only a couple of scenes were I had to mask the girls in order to keep the detail from the LCD screens. Apart from that, the end result was achieved with filters like Hue&Saturation, Curves, Levels, and Color Balance.


The video is the property of their respective owners, I do not own it.

Sunday, December 1, 2013

Animatic Sample

This is just a fraction of the original 9-minute long animatic I worked on some time ago. It tells the story of young Ecuadorian guy who becomes a hero after standing against some bad guys. He has this companion -a female Condor- who aids him on his journey to fight the injustice and the corruption in Ecuador.

The hero has his ongoing comic book series known as "Capitan Escudo." He is developed by Zonacuario, which is based in Quito, Ecuador. These illustration/storyboards were handed to me as photoshop files, constructed on a few layers so I could animate each character on its own. Since this is an animatic I did my best to make it feel as close to what the finish product should be in terms of timing & pacing. Everything was done in After Effects with some puppet pin application over the characters.